It’s that time again. Football is in full swing, there’s a chill in the air, the final months of 2012 are upon us. Shore up production before the end of the year by giving patients the incentive to be in the chair now.
This is the perfect time to alert patients to unused dental insurance. It’s also the perfect opportunity to inform your patients about treatment financing plans like those offered through CareCredit. I readily advocate of the use of financing companies because you want to do everything within reason to make it easy for the patient to accept treatment and easy for the practice to receive payment.
Moreover, educating your patients about available insurance funds as well as interest-free financing options can be an essential means of helping the patient get past the financial barrier to receive the treatment they need.
Use scripts to guide financial conversations. Consider incorporating the following points: “Mrs. Patient, we want to do everything we can to ensure that you receive the care you need. We understand that in today’s economy financial options are very important. We can make arrangements that will enable you to make low monthly payments at no interest for a full year. We are able to do this with the help of CareCredit, which is a treatment financing company endorsed by the American Dental Association. If you would like those payments to be even lower, CareCredit offers fixed rate financing options for two, three, even four-year payment plans. More and more of our patients are taking advantage of the payment option these days. And the process takes just a couple of minutes.”
Provide options and make it easy for patients to get treatment.