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The
Best of Sally McKenzie
This
Special Report features 20 years of Sally's best articles
as published in Dentistry Today, Dental Economics,
Dental Practice Report.
Articles
include...Seal up the Recall Cracks, How To Retain Key Members,
Building a Continuous Improvement Plan, Telephone Presentations
Aid in Patient Retention, I Need To Talk To You About a Raise,
Who Trained Your Receptionist, How Does Your Hygiene Department
Measure Up, Bonus Plans: A Mistaken Concept From The Human
Resource Experts, Don't Let The Tax Accountant Manage Your
Business, When To Increase Staff, Retaining New Patients Makes
Practice Profitability, Organizing Clinical Teamwork Boosts
Practice Productivity, Achieving a 98% Collection Rate, Driving
Your Practice to 55% Overhead, Checking Your Practice's Vital
Signs, plus much more!
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Flow Management
by
Sally McKenzie, CMC
How to:
Reduce your accounts receivable, Increase your revenues, and
Reduce your overhead expenses
If you're falling short of consistently meeting benchmarks
such as: 98% collection ratio, % of accounts receivable over
90 days less than 15%, 45% over the counter collections, 55%
overhead expense, 15% minimum increase in collections each
year then this book is for you.
Chocked
full of proven "scripts" that will make you feel comfortable
in collecting money from your patients. Step- by- step training
protocol on how to achieve the industry objectives that are
accomplished by highly successful practices.
Techniques
are given to increase your production 15% a year by scheduling
more effectively. And… ways for the team to reduce your
overhead in the most common "out of control" areas: dental
supplies, laboratory expense, salaries and miscellaneous categories.
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QuickBooks
2004 - In Your Practice - By Susan Gunn
Before
you invest time, money, and energy taking a QuickBooks class
from your community college, check out the QuickBooks In Your
Practice workbooks. Written by Susan Gunn, these workbooks
are the result of frustrated clinicians wanting a workbook
designed specifically for their professional practices. Whether
novice or experienced user, these workbooks are specifically
geared for practices using practice software for accounts
receivable. A mandatory reference for any practice, this workbook
allows practices to care for patients, not figure out their
accounting software. Because of the continued benefit to practices,
workbooks are written annually containing the latest information
for the latest QuickBooks’ versions.
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MORE Unlimited Patients
by Howard "Howie" Horrocks
Trade Secrets of America's Dental Marketing Guru
"Absolutely the best dental marketing
book I've ever seen" -Howard Farran, DDS, MAGD, MBA
Take
a dental marketing lesson from the guru himself, in Howie
Horrocks' newest book. The book contains over 400 pages of
already tested, proven patient-attracting ads, brochures,
TV spots, press releases, direct mail letters, radio ads and
much more that you can copy and use.
These
samples show you how to do it right, like marketing to seniors,
marketing on the internet, and why you must include the right
amount of facts and emotions into your marketing.
This
book will help you to revitalize your practice in a matter
of weeks by teaching you what to say in a simple letter that
gets business people near your practice to choose you, how
to double the effectiveness of your ad with only two lines
of copy, and best of all find out how to write a patient leter
that will yield a remarkable ROI!
All
you have to do is pick up these secrets and before you know
it, your own practice will be receiving the business you've
always desired.
"I now average 50
new FEE-FOR-SERVICE patients per month. Your materials have
put an extra $500,000 in my pocket."
-- Dr. R. K.
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A Team Approach to Treatment Plan Acceptance
Getting patients to say
"yes!"
Is presenting treatment to patients
not giving you an 85% or higher case acceptance? Then this
tape series is for you!
by Dale Tucci
You
will learn through this tape series:
- An
effective case presentation format
- How
the team can increase acceptance
- Verbal
skills to present recommended treatment
- Techniques
to uncover patient objections
- How
to use a "trial close"
- Negotiating
skills to overcome objections
- The
steps to a through treatment audit
- How
to intergrate a treatment coordinator into your practice
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Audio
Tape
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Dental
Insurance Coding Handbook - 4th Edition
Carol
Tekavec, RDH, has written a new reference manual, the Dental
Insurance Coding Handbook - 4th Edition which has been
updated to cover all the new codes along with detailed guidance
on how to use them.
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Magic! Releases First of Its Kind, Interactive DVD Learning
Kit for Dentistry - by Leslie Fang, M.D., PhD and Robert C.
Fazio, D.M.D.
The
kit includes a comprehensive interactive DVD, which can be
accessed on a computer with a DVD player or any DVD player
hooked to a television to watch movies. The Kit also contains
a comprehensive written summary with hundreds of printed information
slides. Two additional audiotape programs are included on
the subjects of prophylaxis in the dental office and intraosseous
anesthesia. Each component of the kit has a corresponding
post-test, which can be sent to C.E. Magic! for grading. A
dentist who successfully completes all the components of the
kit, and passes the tests, will earn a total of 10 CE credit
hours recognized by the Academy of General Dentistry.
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Optimizing
Team Performance! DVD
How
long have you been practicing inefficiently? Are all those
compromises you've been making worth the price
of lost production and the physical wear and tear on
your body? Wish you could choreograph your chariside
team for optimal performance? If so, then this DVD "Optimizing
Team Performance" was designed for you! This training
resource was produced by Risa Simon, a certified management
consultant, published author and one of dentistry's top
clinical management speakers. Don't waist time watching
videotapes when you can dial up topics of interest from
the DVD's scene selection menu. Scenes include: Posture & Positioning,
Magnification & Illumination, Assistant Access & Visibility,
Ergonomic Work Zones, Chairside Efficiency Techniques,
including Instrument & HP Transfers for efficient
4 handed & 6 handed dentistry - a must for every
office!
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