Are Your New Patients Happy With You?
Is your practice like an “old school” popcorn box where the popcorn goes in the top and just as much or more goes out through the bottom? Do you, Doctor, know if your patients are staying in your practice? Do you know if all those patient charts that you see on the shelves are actually coming in and if they aren’t, would you prefer not to know? Do you have a practice that is over 10 years old and you still only have one hygienist working? These are questions you need to seriously ask yourself if you find that your practice has reached a plateau, or even worse, declining revenue - even though you are working just as hard.
A good business owner would ask the question - WHY? McKenzie Management is all about the “why” as well as the solutions for the “why.” This article is only a small part of the big picture of the difference between a successful practice and one that is not as successful.
Top 6 Reasons Why New Patients Choose A Practice:
4. Office Hours
5. Appearance of the Building (Curb Appeal)
We hope that your practice falls within at least one of these categories. There are other reasons, such as being the only dentist in town, and even that scenario is no guarantee of a reception room full of patients.
Now that you have new patients contacting you for their first appointment, it is the goal of the dentist, clinical team and business team to focus on making this new patient feel special and not just another “mouth” to treat.
Top 5 Reasons Patients Stay in a Practice
1. Warm and Friendly Doctor and Team
2. Cleanliness - No Clutter!
3. Up-to-Date Facility
4. Waiting Time
5. Post-Operative Calls from the Dentist
How do you know if the new patients coming in to visit you and your team for the first time “like” you? Ask them! Yes - ask. Don’t be afraid of the answer, because you may learn something about yourself and/or your team. The easiest way to find out how your new patients feel about their first visit is to invite them to complete a short survey about your practice. This can be accomplished through many of the appointment confirmation softwares or you can create your own. Jot down the 5 questions that you would most likely want to know from your new patients, and have them rate the answer from 1-5 with 5 being the best, and room to comment if scored less than 4.They can complete the survey in the reception area before they leave and drop it into a comment box, or you can give them a stamped self-addressed envelope and mail it.
If you would like assistance in putting your survey together, contact McKenzie Management today!
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